From the vast Mojave Desert, to the dunes of Glamis, to silt beds of Baja, to slickrock of Moab, off-road culture is a universal language built on adventure, exploration, and challenge.
Dirt Co. is an original off-road lifestyle clothing brand founded in the deserts of Southern California. Desert, Rock Racing, Short Course, Rally, Rally Raid, Jeeping, or Moto, it really doesn’t matter. As long as you have wheels in the dirt, you’re an off-roader.
We are Dirt Co.